adtech

After your business has spent time and money on R&D, production, and getting your products into t... Read more

What is programmatic advertising?Programmatic advertising refers to systems that automate the buy... Read more

We're excited to share that RTB House has been recognized as one of the Top 3 global remarketing ... Read more

It doesn’t matter how good your adverts are if you can’t find people who want to connect with you... Read more

Many car buyers are unsure if they would purchase a vehicle over the internet, highlighting the s... Read more

CPMs, CTRs, and AIDA. The marketing world is rife with arcane acronyms, seemingly impenetrable ja... Read more

In an environment where customers have countless ways to engage with a product before purchasing,... Read more

無料共催ウェビナーのご案内です。ショッピング広告やレコメンド型広告の効果的な活用方法とは？　弊社のセールスディレクター加藤がリターゲティングのAIのDeepLearningの仕組みや事例をふまえ... Read more

It’s been a busy few weeks for those following Google. It all started with the Privacy Sandbox te... Read more

About the clientFounded in Berlin in 2000, idealo is one of the leading product and price compari... Read more

Fashion brands have always had to stay on the cutting edge of the latest trends. But now, the ind... Read more

The scale of the returns problem in FashionThe rate of returns in Fashion is the highest of any i... Read more

Google proposed that instead of deprecating third-party cookies for all users in Chrome, they wil... Read more

Googleが米国時間の7月22日、ウェブブラウザChromeでのサードパーティCookie廃止を撤回すると発表し、日本国内でも大きな話題となっている。特に、デジタル広告の業界関係者のあいだでは... Read more

最先端のAIディープラーニング（深層学習）によるデジタルマーケティングテクノロジーを提供するRTB House（本社：所在地-ポーランド・ワルシャワ、社長-ロバート・ディチコフスキー、日本支社：... Read more