RTB House Japan about 2 months ago Follow Nina Raffner RTB House、セルフサービス型プラットフォーム「rtb.com」をローンチ 最先端のAIディープラーニングベース(深層学習)によるデジタルマーケティングテクノロジーを提供するRTB Houseは、このたびセルフサービス型の広告運用プラットフォーム「rtb.com」を正式... Read more
RTB House Japan 5 months ago Follow Nina Raffner RTB House has once more been recognized by the AppsFlyer ... We are proud to announce that RTB House has once more been recognized by the AppsFlyer Performanc... Read more
RTB House Japan 8 months ago Follow Nina Raffner Contextual Targeting Was Broken: Generative AI Might Just... Content taken from an article sponsored by RTB House on TechChrunch. Digital advertising has alwa... Read more
RTB House Japan 8 months ago Follow Nina Raffner Understanding User Intent: How AI Reads Context for Bette... When we began developing IntentGPT, our team was focused on solving a fundamental challenge in di... Read more
RTB House Japan 8 months ago Follow Nina Raffner RTB House Case Study: Retargeting Campaign Overachieve Tr... Secret Escapes (travel company) uses retargeting to surpass key performance metricsAbout the clie... Read more
RTB House Japan 9 months ago Follow Nina Raffner オプト、RTB House Japan主催「Top Agency Award」において3期連続「Silver」を受賞 Taken from Opt's official press release on their website:「新しい価値創造を通じて産業変革を起こし、社会課題を解決する。」をパーパスに掲げ... Read more
RTB House Japan 11 months ago Follow Nina Raffner RTB House、Head of Account Managementに益田敦司が就任 益田は長年にわたりアドテクノロジー業界で経験を積んできました。日本マイクロソフト株式会社、 AOLプラットフォームズ・ジャパン株式会社、 グリー株式会社、 株式会社medibaなどにてオンライン... Read more
RTB House Japan 11 months ago Follow Nina Raffner RTB House integrates Generative AI-powered technology acr... With IntentGPT, the company is the first DSP to introduce an LLM-based targeting solution.LONDON ... Read more
RTB House Japan 12 months ago Follow Nina Raffner RTB House officially recognized as an AppsFlyer Premier ... We're proud to share that RTB House has been officially recognized as an AppsFlyer Premier Media ... Read more
RTB House Japan about 1 year ago Follow Nina Raffner Client Success story: Bergof Goodman - Iconic New York Re... About the clientBergdorf Goodman has been a New York landmark since 1901 and is synonymous with s... Read more
RTB House Japan about 1 year ago Follow Nina Raffner Client Success Story: Teufel - Black Friday Promos About the clientTeufel was founded in Berlin in 1979, spurred by the belief that good sound is ab... Read more
RTB House Japan about 1 year ago Follow Nina Raffner Client Success Story: LEGO Builds Engagement and Emotiona... The global leader in creative play celebrates its 90th anniversary with ads from RTB House.About ... Read more
RTB House Japan about 1 year ago Follow Nina Raffner RTB House、日本のヘッドオブセールスに藤野健が就任 最先端のAIディープラーニングベース(深層学習)によるデジタルマーケティングテクノロジーを提供するRTB House(本社:ポーランド・ワルシャワ、社長:ロバート・ディチコフスキー)は、日本市場... Read more
RTB House Japan about 1 year ago Follow Nina Raffner US Federal Privacy Reform: Will 2025 Be The Year For Comp... In his latest article for AdExchanger, Charles Simon (VP, Private Advertising Standards) explores... Read more
RTB House Japan over 1 year ago Follow Nina Raffner Marketing Priorities for 2025 The personalization playbook is obsolete — it’s time to write a new one.Marketers have long relie... Read more