Yvonne Chow

fastacash Pte Ltd / VP MarketingSingapore
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Yvonne Chow

fastacash Pte Ltd / VP Marketing

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I can sell meat to vegetarians.

I'm an adaptable B2B and B2C product marketer with a strong background in traditional marketing practices and strategy. I believe in future-proofing my career and have been learning the nuances of digital marketing for the past several years. Numbers and product marketing strategy are my second best friends after food and rock-climbing.

Ambition

In the future

I'd like to contribute my traditional and digital marketing know-how. I'm a product marketer by trade and have both B2B and B2C experience.

fastacash Pte Ltd8 years

VP MarketingPresent

- Present

I lead the marketing function at fastacash and am responsible for inbound marketing, lead generation, content creation, and marketing consultancy services. We're a global company headquartered in Singapore and I support the global sales force in their outreach to clients.

Singtel3 years

Product Marketing Manager

-

I was part of the pioneer mCommerce team in Singtel. Together, we built Singapore's first mobile remittance app.

Maxis Bhd5 years

Senior Executive

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1st stint: Management associate, promoted to Executive. 2nd stint: Product marketing executive for international roaming, IDD, and high value customer segments. 3rd stint: Promoted to Senior Executive, product marketing lead for Maxis Enterprise and SME's Fixed solutions - Cloud Computing, M2M, Fibre

The University of Melbourne

Marketing and Management

United World College of South East Asia

International Baccalaureate

Skills

  • Data Analysis

    0

  • Product Strategy

    0

  • Product Marketing

    0

  • Budget Management

    0

  • Presentation

    0
  • Management, Excel

Publications

言語

  • English - Native
  • Cantonese - Conversational
  • Malay - Native
  • Indonesian - Professional
  • Mandarin - Conversational

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