Wancher Inc. / Digital Marketing & Product Photographer
Website Conversion Rate
As the Campaign Leader and Designer for the Shiawase Bags 2022 online campaign at Wancher Inc., I devised and self-directed the entire campaign content, drawing inspiration from Japanese New Year traditions. This effort resulted in an impressive 80% sales-through rate of projected inventory valued at approximately $20,000. Additionally, I designed a campaign landing page that significantly increased website sessions by 14% and achieved a remarkable 62% conversion rate compared to the previous period.