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A.C.O. Inc. / Creative Director / CCO
British-born and raised, I've been living in Tokyo since 2001 where I’m currently Creative Director at A.C.O. Inc.
Step 3: Backed by a strong team now able to focus on big branding concepts, communication strategies and gaining a deeper understanding of client needs. 3 years remote working from London gave me a chance to get a new perspective on creativity and now I'm back in Tokyo I can put that to use here alongside our growing team.
Step 2: More direct work with clients pitching for big global sites, and designing award winning apps. Focus on UI design and strong visual concepts. Designing Toyota’s global website in 2007 was a turning point. Learnt management skills and presenting to C-level audiences.
Step 1: Three years learning the ropes of the Tokyo design industry figuring out Japanese on the go. First designer to be employed. Lots of work through the big ad agencies, late nights, tight deadlines, confusion, cursing. Learnt a load.
First job after graduating. Interactive design for a startup e-learning company in York, U.K., founded by ex-IBMer Rob Arntsen. Mix of HTML and Flash-based design using Macromedia Dreamweaver/Fireworks/Flash (that was before Adobe monopolised design tools — ah, happy days).
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A.C.O. Inc. / Creative Director / CCO
Sunstar wanted to promote their internal culture using videos but had a limited budget. We proposed to enrol staff from their global offices as cameramen, using their own smartphones to create a DIY look at life with Sunstar. We edited the clips taken by the staff and published the resulting four videos on Sunstar’s global website.
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