I’m a Digital Marketing Specialist with over 5 years of analytical and agency experience. I see both in the qualitative and quantitative, bringing insight, adaptability, analytical prowess, and a creative spirit. I have spent the last year and a half studying the Japanese language here in Tokyo, fulfilling an old promise to myself, and am eager to take the next steps in my life here.
I am in a constant state of learning, always searching for new experiences for the betterment of my own personal growth. I love to travel, meet new people, taste new foods, experience new cultures. I hope to take my digital marketing skills internationally, and grow my experience here in Japan.
• Monitored key performance metrics using Oracle Business Intelligence and Omniture Adobe Analytics. Analyzed traffic and conversions, gaining insight and making recommendations. • Performed detailed analysis of market, search ecosystem, and competitors. Benchmarked Home
• Developed and implemented marketing analytics dashboard with Tableau to make actionable recommendations based on market trends and opportunities. • Tasked with content creation, social media management, email marketing and other marketing campaigns. Analyzed marketing
• Consulted on tactical local marketing initiatives, both US and international. Worked with Account Management, Marketing, and Development, to provide insight and strategic direction. • Developed and maintained dynamic Tableau reporting, KPI’s, and SQL database for detai
Relevant Courses: Social Media Marketing, Mobile Marketing, Digital Marketing, Business Metrics, Business Intelligence, Business Databases, IT Strategy, Enterprise Solutions, Strategic Management, and Organizational Dynamics Relevant Activities: Daniels Graduate Business Information & Analytics, International Business Association
Relevant Courses: Business of Japanese Pop Culture, and Environmental Accounting
• Applied quantitative analysis and statistical modeling in caffeine research. • Published and presented findings and educational materials at the First Annual Metro State Undergraduate Research Conference.