Benjamin Richard

Singapore

Martech Strategist

Digital Engagement & Marketing Strategist with 14 years of experience in developing successful integrated marketing campaigns for various B2B and B2C industries. Adept manager skilled in omni-channel marketing, digital transformation and growth hacking. Proven record in managing product launches that increase brand awareness and sales.

Ambition

In the future

Being a consultant and a growth hacker in the ever-changing digital space. ROIs are essentials for any business and that's where I come into the picture.

MDIS (Management Development Institute of Singapore)

Mass Communications

Lucep1 year

Digital Marketing Manager

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SAAS Provider • B2B • Singapore • August 2017 – August 2018 • Retrenched

Informatics Education Ltd1 year

Digital Strategy Manager

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Private Institution • B2B & B2C • Singapore September 2016 – July 2017 • Institution restructured

International Financial Services1 year

Marketing Manager

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Insurance & Asset Management • B2C Singapore/Hong Kong/Qatar April 2015 – June 2016 • Firm downsized

Regional E- Marketing Manager1 year

Moleac

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Pharmaceutical • B2B & B2C • Global February 2014 – December 2014 • Looking for new challenges

Regional Marketing Manager4 years

Uitox Corporation

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E-Commerce • B2B & B2C • Taiwan & China January 2011 – January 2014 • Relocated to Singapore

Digital Project Manager3 years

Targetbase Integrated

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Creative Agency • B2B & B2C • Australia April 2008 – January 2011 • Relocated to Taiwan

Lighthouse Independent Media2 years

Key Account Manager

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MARKETING MAGAZINE • Media Owner • B2B Singapore/Malaysia/Hong Kong • March 2006– February 2008 • Relocated to Australia

Yahoo! Southeast Asia3 years

Senior Digital Marketing Executive

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Media Owner • B2B • Southeast Asia March 2004– March 2006 • Further exposure

Management Development Institute of Singapore

Diploma


Skills

  • Copywriting

    0
  • Google Adwords

    0
  • Google Analytics

    0
  • Creativity

    0
  • Web marketing

    0
  • Facebook ads, PR, Editorial skill and 3 skills

言語

  • English - Native
  • Mandarin - Conversational
  • Other - Conversational

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