What we do
From a vision/mission perspective, our end goal is to make marketing more accessible through mutually beneficial partnerships. We achieve this by connecting businesses to the right-fit partners and doing it much faster than traditional cold outreach methods.
Additionally, with increased access to partnerships, we aim to provide more opportunities to smaller businesses — whether it’s expanding to a new market or new channels (e.g., online to retail).
From a technical perspective, we aspire to become one of the largest partner platforms, either AI or algorithm-driven, to help expedite the partner matching process.
Why we do
We are on a mission to create the ultimate hub for partners and simplify your partner search journey.
There are numerous service providers available to assist businesses with other marketing aspects such as digital marketing, advertising, and content creation but none specialising in partnerships (or at least that’s what we think).
And that’s a shame! When executed well, partnerships yield exponential benefits. Moreover, we recognise that establishing partnerships is often a tedious and time-consuming endeavour. Beyond personal networks, most businesses undergo the process of spending hours researching potential partners within their target industry and manually reaching out to them across several platforms. It’s a high-effort, low-results game. We believe there’s a more efficient way to do this, and we’re here to help.
How we do
We adopt the following approach when working with our partners:
Needs assessment – After receiving your request, we will reach out to gather more details and may conduct a short call to better understand your business needs and priorities.
2. Partner scan – We will then begin our search for a suitable partner and ensure compatibility between both parties. We will only reveal identifiers once we believe there is genuine interest in collaborating.
3. Delivery – Depending on your requirements, we will either make the partner introduction or proceed to undertake the collaboration arrangements according to your needs.