As a technology company based in Singapore, Ideku came about from an idea to make a system or platform that will make it easier for users and business owners to grow their business and branding. Established in mid 2021, Ideku aims to develop a system that will help all online business owners, be it large or small. Some features that Ideku has include IdePage - for managing biolink, IdeShop - for managing online shops, IdeOmni - for integrating marketplaces and IdePos - a POS system to help grow businesses offline.

With our system, Ideku hopes that our clients will not find much hassle in managing and doing their business. We want to become the most trusted global company for providing effective and efficient business platforms. We aim to simplified process and operation and also provide better insight for our customers to make the correct decision and planning. We listen to your issues you are facing, figure out a solution for you to resolve them.

Ideku's company culture revolves around: 1) Initiative: Working with all of our heart and spirit, all Ideku employees have high initiative, live up to our company values and will always work our best for the success of Ideku. 2) Dedication: Without a doubt, every Ideku employees are equipped with unwavering loyalty and dedication. We treat our company as our second home, where we could grow and develop. 3) Energy: High spirit and positive energy is ever-present in every Ideku's activities. Not only to work, but also to become a family. We learn. We have fun. We share happy memories together. 4) Competence: Hard work, initiative, dedication accompanied by high competence ensure our company's success. We believe that our employees are important assets for Ideku's progress. 5) Unique: Every employee is a unique individual. Every individual shine in his/her own way. Alongside Ideku, we will grow to become better and better.

Ideku specialising in POS in F＆B industry. As we continue to expand and strengthen our online presence, we are seeking a talented and results-driven Digital Marketing Specialist to join our team. This role will primarily focus on managing our digital advertising campaigns and driving brand awareness across various online channels. Job Responsibilities • Develop and implement digital advertising strategies. • Conduct thorough keyword research and audience analysis to ensure effective targeting and optimisation of ads. • Monitor campaign performance, analyse data, and make data-driven adjustments to improve ROI and achieve advertising objectives. • Create compelling and engaging social media content that aligns with our brand voice and identity. • Monitor social media channels and engage with the audience, responding to comments, messages, and reviews in a timely and professional manner. • Collaborate with the creative team to develop visual assets, including images, videos, and infographics, to enhance brand visibility and engagement. • Produce high-quality, persuasive ad copy and creative content for digital campaigns. • Write captivating blog posts, articles, and website content to drive organic traffic and enhance brand authority. • Ensure all content aligns with SEO best practices, keywords, and industry trends. • Utilize analytics tools to track and report on key performance indicators (KPIs) such as click-through rates (CTR), conversion rates, and return on ad spend (ROAS). • Provide regular reports and insights to the marketing team, identifying areas for improvement and recommending actionable strategies. • Keep abreast of the latest trends and best practices in digital marketing, advertising, and branding. • Continuously explore new opportunities and emerging platforms to maximise brand exposure and reach. Job Requirements • Bachelor's degree in Marketing, Advertising, Communications, or a related field is preferred. • Proven work experience in digital marketing, specifically in managing digital advertising campaigns and branding efforts. • Proficiency in using digital marketing tools and platforms, including Google Ads, Facebook Ads Manager, social media management tools, and analytics platforms. • Strong analytical skills with the ability to interpret data and derive actionable insights. • Excellent written and verbal communication skills, with the ability to create compelling ad copy and engaging content. • Familiarity with SEO best practices and understanding of organic search principles. • Creative mindset with the ability to think strategically and generate innovative ideas. • Strong attention to detail and organisational skills, with the ability to manage multiple projects simultaneously. • Self-motivated and results-oriented, with a passion for driving business growth through digital marketing. Join our dynamic team and contribute to our brand's success by leveraging your digital marketing expertise. So apply today by clicking on the "I'm interested!" button!