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Witch Skincare - Old Wives Tales

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Witch Skincare - Old Wives Tales

The campaign was won with our wackiness in taking Skincare product on with a little bit sense of humor. The old wives' tales on how to get good skin is being used for this ideas.Involvement-Concept, art direction, casting, digital imaging, FA- Press Ad, magazine ad, bus, lightbox, product brochure, sample pack, retail POSMIt was being submitted to Marketing Magazine upon completion and was featured in New Work section.

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